Press Release

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

AnyMind Group , a BPaaS company for marketing, e-commerce and digital transformation, has today announced the launch of an enhanced performance-based analytics module on its influencer marketing platform, AnyTag, to empower marketers to optimize campaign effectiveness through in-depth analysis of Return on Ad Spend (ROAS) and Lifetime Value (LTV) metrics. This module will first be rolled out in Japan.

With increasing demand for measurable ROI in influencer marketing campaigns, businesses face challenges in evaluating the cost-effectiveness of traditio

Press Release

AnyMind Group

Dec 5, 2024

AnyMind Group awarded Enabling Technology Company of the Year at MMA’s SMARTIES Philippines 2024

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced it has been awarded Enabling Technology Company of the Year at MMA Global’s SMARTIES Philippines 2024.

Judges conferred the award to the company, with AnyMind Group’s various proprietary platforms, including influencer marketing platform AnyTag, and mobile marketing platform POKKT, enabling many effective campaigns that delivered great results.

A few highlighted campaigns include:

Gaming, Gamification & E-Sports:

“Creating Moments in Gen Z

Press Release

Influencer Marketing

Dec 4, 2024

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has partnered with TikTok to launch new functionality on AnyTag for Thailand. This provides businesses in Thailand with the ability to self-manage influencer marketing campaigns and ad placements on TikTok concurrently through AnyTag, delivering a self-managed, user-friendly and accessible solution.

Currently, AnyTag enables users to run influencer marketing campaigns, including the discovery of influencers, along with activation, management, tracking and attribution

Press Release

Influencer Marketing

Dec 4, 2024

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that the “KFC The Box x PUBG: Redefining Meal Experience” campaign, the result of a collaboration between Yum Restaurants International (Thailand) Co.,Ltd., media agency Initiative Thailand, Creative agency Brains & Brawn Co., Ltd., and delivered through AnyMind Group’s mobile marketing platform, POKKT, was awarded silver in the Gaming, Gamification & E-Sports category at the SMARTIES Thailand 2024 awards.

The SMARTIES Thailand Awards 2024, or

Press Release

Influencer Marketing

Dec 2, 2024

AnyMind Group’s AnyTag wins Best Influencer Marketing Platform at Marketing Technology Awards 2024

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that the company’s influencer marketing platform, AnyTag, has been crowned Best Influencer Marketing Platform at the inaugural Marketing Technology Awards 2024 held on November 28, 2024, organized by MARKETECH APAC.

AnyTag is an influencer marketing platform that enables marketers and users to discover influencers across APAC and globally, and activate, manage, track and attribute influencer marketing campaigns. The platform also comes with social

Press Release

AnyMind Group

Nov 25, 2024

AnyMind Group sets up AI App Studio to develop applications using GenAI and LLMs

AnyMind Group, a BPaaS company for marketing, e-commerce and digital transformation, has today announced that it has set up a new unit called “AI App Studio” to drive the development of applications that utilize generative artificial intelligence (GenAI) technology and large-language models (LLMs).

The unit will work on integrating AI technologies into the company’s proprietary platforms, with the objective of helping enterprises solve challenges by leveraging and maximizing GenAI and LLMs. In addition, the company is actively recruiting engineers for

Nov 7, 2024

Press Release

AnyMind Group launches enhanced performance-based analytics on AnyTag for Japan

AnyMind Group awarded Enabling Technology Company of the Year at MMA’s SMARTIES Philippines 2024

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group’s AnyTag wins Best Influencer Marketing Platform at Marketing Technology Awards 2024

AnyMind Group sets up AI App Studio to develop applications using GenAI and LLMs

AnyMind Group awarded Enabling Technology Company of the Year at MMA’s SMARTIES Philippines 2024

AnyMind Group Partners with TikTok to Enable Integrated Influencer Marketing and Advertising on AnyTag in Thailand

AnyMind Group wins Silver at SMARTIES Thailand 2024

AnyMind Group’s AnyTag wins Best Influencer Marketing Platform at Marketing Technology Awards 2024

AnyMind Group sets up AI App Studio to develop applications using GenAI and LLMs

AnyMind Group enables FORENCOS in Vietnam

FourM’s Hyper-Casual Games Surpass 5.3 Million Global Downloads

AnyMind Group awarded “Innovative Tech Companies of the Year” at the ACES Awards 2024

AnyMind Group releases Q3 2024 earnings

Canon takes Bronze in the Marketing Excellence Awards 2024

Sino Pacific Taps on AnyMind Group’s AnyLive to boost live commerce sales of Evian Mineral Water by Over 3.5X

AnyMind Group awarded “Rising Star Partner of the Year” at Shopify’s “Partner of the Year 2024 Japan” awards

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